An EU team investigated how a business's domestic (status) reputation affects performance abroad. Findings suggest that best results occur given strong regulatory similarity; the greater the difference, the less value home reputation (status) has.
A firm's home market status has been shown to affect performance improvements in prior work. While home-country status advantages may be transferrable internationally, the limits to such transferability have not yet been fully documented.
Further details: Transfer of home-country status in international expansion